Retail giant Target has targeted Justin Timberlake’s William Rast Clothing Collection. The Los Angeles-based fashion brand founded by the Grammy Award-winning singer/actor and childhood bestie Trace Ayala will be launching an affordable limited-edition collection especially for the wallet-friendly retailer.

The winter collection of men and women’s apparel will feature the premium denim, outerwear, and sportswear that has become the William Rast calling card. William Rast for Target debuts at most Target stores nationwide and online at the retailer’s website Target.com this Dec. 19 and will fill the racks through Jan. 22, 2011.

“Our guests have varied tastes and this collection provides the perfect mix of rocker attitude and laid-back appeal for men and women everywhere at affordable prices,” Target rep Katie Heinze told Women’s Wear Daily Thursday.