The Australians are pumping the brakes on an “incestuous” new ad for Toyota.
Controversy’s abrewing head Down Under after Toyota fan commercial contest has led to one of the company’s ads being yanked from Australian TV. The Clever Film Competition solicited contestants to come up with 30-second commercial clips for the Toyota Yaris, awarding $7000 to the winning entry.
The winning entry – entitled “Clean Getaways” – features a young woman’s boyfriend and father sharing innuendo about her losing her virginity with promises to “have her on her back” and being “ready to blow.”
The ad was pulled after feverish online backlash against the sexual jokes, which some calling incestuous, degrading, and sexist.”