Taylor Swift L.E.I Back-To-School Ad Campaign Spokesmodel

Award-winning country music star Taylor Swift has been selected to front the L.E.I Denimn brand in its 2008 Back-to-School ad campaign. The eighteen year old singing sensation will appear in print, mobile, and online promotions, with the tagline “This Is L.E.I. Country,” debuting this Summer. L.E.I is sold exclusively at Wal-Mart.
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