Joel Madden and Nicole Richie are using their love-and famous faces-for a good cause. The couple are the latest celebs to join forces with the UNICEF in a bid to raise money for Myanmar Cyclone relief efforts.

In a new public service announcement for the UNICEF, Joel and Nicole plead:

“Eight million children’s lives hang in the balance. These kids need food, water, medicine, shelter and protection…Please help UNICEF do whatever it takes to save children’s lives. Take a moment and visit UNICEFUSA.org and please give generously.”