Joe Francis won’t be clawing his way up the reality TV corporate ladder after all. Francis has been kicked off the cast for the second season of Donald Trump’s Celebrity Apprentice. Joe was ousted from the show after NBC executives determined the recently-incarcerated Girls Gone Wild founder’s image wasn’t wholesome enough for network television. Drunk girls removing their tops for Mardi Gras beads-what could be more All-American than that?

“Donald Trump and I decided to do a different show. I would have added a lot to ‘Celebrity Apprentice,’ and I would have been excited to do it, but I’m more excited by this other idea,” Joe told the New York Post on Monday.