Jessica Simpson will launch her second fragrance, Fancy Love, in July. The new perfume for women, described as a warm, romantic floral, was reportedly inspired by boyfriend Tony Romo.

“Romance has never been more important to me so I wanted to celebrate that special feeling with this new fragrance,” Jessica said in a statement last week. “FANCY LOVE is fresh and pure, like a timeless piece of white lace – it’s always pretty and innocent. This fragrance has a hint of passion because after all, a girl has to be a little flirty sometimes.”

The ‘With You” singer – who divorced singer Nick Lachey in 2005 – wanted the scent to represent how happy she is in her relationship with the Dallas Cowboys quarterback.

“Tony brings out the best in Jessica. She is over caring about what everyone thinks,” a friend of the 28-year-old star recently revealed.

Vince Camuto – CEO of the Camuto Group, which develops Jessica’s line of fragrances- explains: “It is a fresh, new expression of Jessica’s lifestyle. She is loved and in love.”

Jessica launched her first fragrance, Fancy, in 2008.