Guy Ritchie and Madonna are dunzo–and it’s for real this time. The Material Girl and her British director husband are expected to announce plans to pull the plug on their eight-year marriage in a joint statement to the press on Wednesday.

Madonna and Ritchie “can’t bear to live with the pretense any longer,” sources for The Sun and The New York Post whisper.

“The final straw came before Madonna started her US tour.”

“It’s very sad. They were a great couple and brilliant parents. They just couldn’t live together.”

“Despite huge attempts to patch things up, they both knew deep down that divorce was in the cards. It wasn’t a matter of ‘if’ but ‘when.’ They tried hard over the past few months, but their fighting was getting out of control,” the insider adds.

“They have both been fighting and the marriage has been on the rocks for weeks,” a spywitness told the Daily Mail Tuesday.

“Guy has been the one who has come to the conclusion that enough is enough. They had planned to make it work in the New Year after the end of Madonna’s world tour but it quickly became clear that the relationship was not worth saving.”

“Guy has been saying that they both have separate lives at the moment,” the source added.

“Madonna spends too much time in the gym and she is obsessed with trying to look years younger than her real age. Guy feels that Madonna does not focus on him any more.”