Sony Pictures will host over 25 global premieres, in cities like Los Angeles, London, New York, Berlin, Seoul and Rio de Janeiro, in celebration of Michael Jackson’s concert film This Is it.
“Michael Jackson has an army of fans everywhere around the world,” Sony’s chairman Jeff Blake said.
“By rolling out this film simultaneously worldwide, we are giving audiences an incredible opportunity to join together in celebration of Michael Jackson’s incredible career.”
There will be red carpet arrivals and activities from the Los Angeles event broadcast by satellite to the other premieres taking place.
The film will chronicle the months from March to June 2009, offering fans a behind-the-scenes look at the King of Pop as he created and rehearsed for his sold-out concerts that would have taken place beginning this summer in London’s O2 Arena. The movie contains over 100 hours of footage from rehearsals for the 50 shows MJ had planned to do before he died of an overdose in June.
This Is It opens in theaters Oct. 27.