The World’s Highest-Paid Supermodel is making her debut as the face of junior sportswear brand Rampage.

Brazilian-born catwalk maven Gisele Bundchen is replacing model Petra Nemcova in the Spring/Summer 2009 ad campaign.

“Gisele was so involved with these shots. It was interesting to see what she picked out to wear — these pieces were some of our bestsellers,” said Dari Marder, chief marketing officer for Rampage. “She picked the photographer, the hair stylist, makeup artist and she helped us craft the campaign, which is very unique for us.”

“We are thrilled to announce Gisele as the new face of Rampage. She epitomizes the Rampage woman – beautiful, sexy, confident and independent. Gisele was very involved in the development of the campaign and such a pleasure to work with.”

“What I like about Rampage is that it works for everyone,” Gisele gushed when asked why she inked a two-year deal with the label.

Gisele’s ads will debut in fashion magazines like Cosmopolitan, Marie Claire, and In Style this April.

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