Emma Roberts celebrated her 18th birthday on Tuesday with a Neutrogena endorsement deal.

The Hotel for Dogs actress is the new spokesmodel for the fresh face skincare brand and will soon debut in a series of print and TV ads promoting Neutrogena products.

“Emma Roberts embodies the youthful spirit and confidence that have always been part of the Neutrogena brand and we are proud to have her as our newest brand ambassador,” Neutrogena president Jim Colleran gushed in a statement this week.

“To be a part of a brand that I have always loved and believed in is a once in a lifetime opportunity,” Emma said. “It’s important to me to be associated with Neutrogena because they instill confidence and beauty in young women.”

Emma joins a long list of Hollywood beauties who have fronted Neutrogena campaigns, including Gabrielle Union, Vanessa Hudgens, Hayden Panettiere, and Jennifer Garner.