“Days Of Our Lives” Renewed Through 2013
Here’s some encouraging news for stay-at-moms and other Sudster Stans: Days of Our Lives will remain a staple on NBC’s daytime lineup through at least Sept. 2013, The Peacock said Friday.
Days has earned a two season order as the soap celebrates its 45th anniversary this week.
It’s hard out here for a soap. Just ask CBS. That network has axed two of the nation’s longest-running daytime dramas in the past two years. Guiding Light ended last year, and As the World Turns aired its final eppy in September.
That’s why Ken Corday, the executive producer of the Emmy-winning serial that has featured storylines on everything from incest to serial killers, is so moved by his show’s resilence and NBC’s commitment to it. He “broke down” in tears when Jeff Zucker, the departing chief executive of NBC Universal, called him on Friday and congratulated him on the renewal.
Corday’s parents helped develop the show’s first season.