When you hear the phrase “Just Do It,” you think of Nike, right?

Then your mind isn’t nearly dirty enough.

The blog New Condoms asks you to roll around in the muck a bit and imagine popular company names and taglines as salacious words on condom wrappers. The results are pretty hilarious, and if you’re anything like me, you’ll never again hear Gatorade’s “Is It In You?” slogan without dissolving into fits of Beavis-giggles.

Here’s a look at a few more concepts from photographer and site creator Max Wright:

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