Oh dear. The Catholic Church is up in arms over the latest ad campaign from fitness giant Equinox. Apparently The Pope no likey an Equinox advertisement depicting Catholic nuns sketching the netherparts of a nude male model. (Who has a very nice butt, might I add). The controversial ad is just one in a series of racy flicks released by Equinox last month.
“It says a great deal about this perverse obsession in both the fashion industry and the advertising industry of exploiting and mocking and sexualizing Catholic religious imagery,” says C.J. Doyle of the Catholic Action League of Massachusetts.
But Equinox is defending it’s right to be raunchy, the chain says: “Our ad campaigns are based on personal motivation and fantasy and throughout history the body has been considered a form of art.”
I’m not an incredibly religious person (as my potty mouth should already demonstrate), but I am Christian and I am spiritual, so I think virginal nuns doodling pictures of some guy’s ding-dong might be a bit much.
What do you think? Has Equinox gone too far with this season’s ad campaign? Too provocative or does society need to lighten up? Leave your thoughts.
Thanks For Link Maria