Britney Spears is back for her third season as the fashion industry’s official “Candie’s Girl” — – as seen through the eyes of celebrity photogs Annie Leibovitz, Terry Richardson, and Mark Seliger. The pop tart is featured in the Spring/Summer 2010 campaign for Candie’s Only at Kohl’s. Spears’ latest Candie’s ads will launch with a four-page insert in the April issue of Seventeen and a one-page ad in Teen Vogue.
On Tuesday, Iconix Brand Group, Inc. announced that it has renewed its exclusive partnership with pop tart Britney Spears as the face of its Candie’s brand, which is available only at Kohl’s Department Stores and Kohls.com. Spears will appear in the Candie’s only at Kohl’s ad campaigns throughout 2010.
“I had a great experience working with Candie’s and Kohl’s last year and I am thrilled to be asked to sign on again for a second year,” Britney said in a statement. “We’re planning some very cool photo shoots and I can’t wait for my fans to see them.”
Check this out, guys. Britney Spears updated her Official Site Thursday with her latest ad for the Autumn/Winter Candie’s collection, on sale now at Kohl’s.
The commercial is an edited version of the music video for Britney’s single “Radar.”
Britney Spears makes her debut this week in a heavily airbrushed new ad campaign promoting Candie’s Autumn/Winter 2009/2010 collection.
The juniors collection, featuring a collection of trendy dresses, stylish tops, and cute bottoms for girls 16 and under, is available exclusively at Kohl’s Department Stores across the U.S.
On Wednesday, Candie’s and Kohl’s Department Stores unveiled the Spring/Summer 2009 promotional campaign, featuring the multiplatinum-selling recording artist Britney Spears.