Avril Lavigne Katy Perry Proactiv Campaign
Singers Avril Lavigne and Katy Perry are the new faces of Proactiv Acne Cream, and the recently-engaged Perry will reportedly be paid $4 million for ther role in a campaign debuting next month.
The eccentric divas will share their secret weapons for fighting acne in a series of TV ads to be shown in 58 countries this month.
“I got acne at the start of my career. It was stressful. I have acne scars which I’m self-conscious about,” Katy was once quoted as saying.
Vanessa Williams, Jessica Simpson, and Jennifer Love Hewitt have endorsed Proactiv products in previous campaigns.